“The Magic They Do!” Leticia Alejandrez, Executive Director of The California Family Resource Association (CFRA), explains how FSOs and FRCs create strong communities. These “Sleeping Giants”, found in every community, conceive and implement the unique programs each individual community needs to help their children, families and communities thrive and succeed. Leticia explains the mission, vision and purpose of CFRA, the organizations CFRA represents and what you can do to help the family strengthening movement.